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2016 New York Festivals® International Radio Program Awards:Promotion Spots, Opens & IDs Public Service Announcement Promotion:Sliver Radio Winner
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Community Involvement Broadcasting Service (CIBS) is a service provided by Radio Television Hong Kong (RTHK), the sole public service broadcaster in the city, to empower ethnic minorities by facilitating them to produce their own radio programmes, broadcast in their own languages and enhance mutual understanding through public participation.

The aim of this Community Service Announcement is to showcase some past programmes in order to arouse public awareness towards the service. The announcement was broadcast during the application period of the service.

All soundbytes used in this Community Service Announcement had been gathered from the ethnic minority programmes produced by community producers of the CIBS. It showcased programmes involving Filipino, Igbo (an African tribe), Indian, Japanese, Mexican, Nepalese, Pakistani and Thai producers and guest speakers. The programmes were broadcast in their mother tongue plus a mix of Cantonese and English. Excerpts include programme sigtunes, skits, national music, language exchange, culture sharing, life wisdom etc. This announcement presented a kaleidoscopic view of the colourful CIBS ethnic minority programmes and to remind audience that they can listen to them on RTHK DAB channel DAB31.